Omnyacare Services Through Motion Graphics
Credits
Client — Ala/34
Agency — Hey Lilo (aka Loom of ideas)
Project Manager — Lucia Desperati
Agency — Hey Lilo (aka Loom of ideas)
Project Manager — Lucia Desperati
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Overview
We embarked on a project with Omnyacare, a digitalized ecosystem that bridges the gap between healthcare demand and supply. Our task was to create an engaging explainer video that vividly depicts their platform's capabilities and benefits to potential users.
Objective
Our objective was to articulate Omnyacare's digital healthcare services effectively. The video was intended to enhance user understanding of the platform, demonstrating how it simplifies the healthcare experience by making appointment bookings and accessing medical consultations a matter of a few clicks.
Process
Our approach involved multiple stages, starting with conceptualizing the idea, followed by scripting and storyboarding. We then procured professional voice over services and selected suitable music. Next, we crafted illustrations, created animations, and conducted the final edit and exports.
Tools
We utilized Adobe Illustrator for designing illustrations and Adobe After Effects for creating animations. Voice-over recording involved professionals, and music was sourced from royalty-free stock libraries. Adobe Premiere was used for the final edit and export process.